Jul 24, 2010 (The Idaho Statesman - McClatchy-Tribune Information Services via COMTEX) --
Micron Technology Inc.'s acquisition of NOR flash technology, arising from its purchase this year of a Swiss manufacturer, will allow Micron to expand its presence in the burgeoning market for memory for cell phones, an industry analytical firm said Friday.
Micron's purchase of Numonyx allows the Boise computer-memory company to better compete with dominant Korean supplier Samsung Electronics Co. Ltd., according to iSuppli Corp. of El Segundo, Calif.
But analyst Michael Yang said Micron "still has work to do to develop its product line."
Global mobile memory revenue, consisting of NAND flash, NOR flash and mobile DRAM used in cell phones, is expected to rise to $10.2 billion in 2010, up 49.9 percent from $6.8 billion in 2009, iSuppli predicted. Revenue will likely rise another 9.6 percent to $11.2 billion in 2011, the company said.
NOR (short for not-or, a computer-logic term) is a type of flash memory Micron hadn't made for years before buying Numonyx. NOR is often used to store executable code and is common in mobile devices.
Numonyx was the world's leading supplier of NOR flash memory in the first quarter of 2010, with 32.6 percent share of global revenue.
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